AFFILIATE AGREEMENT

IHG Affiliate Global Ts&Cs - January 2008

This agreement ("Agreement") contains the complete terms and conditions for Affiliate's (as defined below) participation in the Six Continents Hotels, Inc. ("SCH") affiliate program ("Program"), and the establishment of links from Affiliate's Web site(s) to SCH's Web site (as defined below). As used in this Agreement, "Affiliate" means the applicant seeking to participate as an affiliate in the Program.

THIS IS A BINDING AND ENFORCEABLE AGREEMENT BETWEEN AFFILIATE AND SCH. BY CLICKING ON THE "Yes, I have read and accepted the above special terms and conditions” BUTTON, AFFILIATE AGREES THAT AFFILIATE IS AFFIRMATIVELY STATING THAT AFFILIATE HAS CAREFULLY READ AND UNDERSTANDS THE TERMS SET FORTH IN THIS AGREEMENT AND AFFILIATE AGREES TO BE BOUND BY THE TERMS OF THIS AGREEMENT

PREAMBLE

1 Definitions: As used herein, terms with their initial letters capitalized (or otherwise defined) shall have the meanings ascribed to them in this Section 1 or otherwise in the Agreement.

1. "Accommodation Transaction" means the uninterrupted stay of any duration at an SCH Hotel for which reservation or purchase is completed by a User who has linked directly to an SCH Site from Affiliate's Site via one of the Links with the purpose of shopping or buying travel and the reservation is not refunded or cancelled.



2. "Affiliate's Site" means one or more of Affiliate's web sites approved by SCH, and any successor web site to those sites approved by SCH, once Affiliate has been accepted into the Program.



3. "Banner Advertisements" means those certain rotating or permanent banner advertisements created and provided by SCH to Affiliate containing a linking URL that are located on Affiliate's Site, which permits Users to navigate directly to a certain page. Affiliate agrees not to revise, change or modify any Banner Advertisement provided by SCH to Affiliate for placement on Affiliate's Site.



4. "Click-Through" means each instance in which a User navigates to and loads all or part of a page on an SCH Site.



5. "Commencement Date" means the date upon which the accommodation stay commences.



6. "Commissionable Rates" means room sales pursuant to this Agreement on which SCH shall pay a commission to Affiliate. In some instances, commissions will not be paid on rooms offered as special or discounted promotions by SCH.



7. "Content Restrictions" means images or content that is in any way unlawful, harmful, threatening, defamatory, obscene, harassing or racially, ethically or otherwise objectionable such as sites that depict sexually explicit images; promote violence, illegal activities, or unlawful discrimination of any kind; promote or incorporate any materials that violates, assists or encourages others to violate any rights of others.



8. "Link" means either, (i) one or more hyperlinks located on the applicable areas of Affiliate's Site, (ii) any "keywords", such as "Travel", "Hotel", etc. that invokes Affiliate's software program on Affiliate's Site and returns an SCH Icon.



9. "Look and Feel" means the distinctive and particular elements of graphics, design, organization, presentation, layout, user interface, navigation, trade dress, colors and stylistic convention (including the digital implementations thereof) within a World Wide Web site, and the total appearance and impression substantially formed by the combination, coordination and interaction of such elements, and any derivative works.



10. "Net Revenue" means the net revenue SCH receives as a direct result of Users effectuating Accommodation Transactions on SCH Sites, excluding: (i) amounts SCH collects for sales taxes, duties, handling, and similar charges, (ii) .05% of the total amount of each transaction for amounts due to suppliers due to credit card fraud and bad debt, and (iii) .25% of the total amount of each transaction for credits due to suppliers for cancellations or returns.



11. "Predatory Advertising Method" means an advertising method that creates or overlays links or banners on web sites, spawns browser windows, or utilizes any other method to generate traffic from a web site without that web site owner's express knowledge, permission, or participation.



12. "SCH Hotel" means a hotel owned, operated, or franchised by SCH or any corporate affiliate, subsidiary, or parent corporation thereof.



13. "SCH Icons" means any graphical or text link approved by SCH, including, without limitation, Banner Advertisements and persistent hyperlinks in the form of an SCH logo or SCH storefront booking form, that is located on Affil.



14. "SCH Linking Guidelines" means Affiliate agrees not to revise, change or modify any hyperlinks, text links, or Banner Advertisement provided by SCH to Affiliate for placement on Affiliate's Site. Affiliate shall not alter the links in any way. Affiliate alteration of link code could result in tracking failure and no payment to Affiliate.



15. "SCH Site" means any web site operated by SCH that enables individual end users to shop for, reserve, book and pay for accommodations via a personal computer (or other interactive device) connected to the Internet or any other network.



16. "User" means individuals or entities that access an SCH Site directly from Affiliate's Site. For purposes of clarification, the meaning of "User" shall not include any software program or routine that generates a Click-Through with no individual person actually present, such as shopping bots or other computer programming routines that are intended to scrape, mine, surreptitiously intercept or expropriate any information for the purpose of comparison shopping.



17. “Hotel Data” means all hotel information provided to Affiliate by SCH through SCH data files, XML interface or by any other means. Hotel Data may include, but is not limited to, hotel names, hotel addresses, hotel descriptions, hotel images, hotel rates and availability, and any other data made available to Affiliate by SCH.

2 Affiliate Obligations

To begin the enrollment process, Affiliate shall submit a completed program application ("Program Application"), which can be found at www.affiliates.ichotelsgroup.com or on a third-party reporting agent's Web site. SCH will evaluate Affiliate's Program Application and will notify Affiliate of Affiliate's acceptance or rejection in a timely manner. SCH may reject Affiliate's Program Application if SCH determines, in its sole discretion, that Affiliate is unsuitable for the Program for any reason, including, but not limited to, if Affiliate's site incorporates any of the Content Restrictions. If SCH rejects Affiliate's Program Application, Affiliate may thereafter reapply to the Program.

If Affiliate is accepted into the Program:

1. Affiliate shall prominently display and maintain the SCH Icons provided to Affiliate by SCH, or any addition to or substitute thereof that SCH may provide to Affiliate from time-to-time during the term of this Agreement, on Affiliate's Site which shall Link directly to SCH Sites. In the event SCH provides Affiliate with new or modified SCH Icons, Affiliate agrees to implement the new SCH Icons within forty five (45) days following receipt of the update from SCH.



2. Affiliate shall comply with SCH Linking Guidelines. Affiliate shall also comply with the Hotel Data Restrictions, located at http://www.ichotelsgroup.com/datarestrictions, which may be amended from time to time by SCH without notice to Affiliate.



3. SCH shall grant Affiliate a non-exclusive limited, revocable license to use the SCH Hotel Data solely on the Affiliate’s Site and in any related placements approved in writing by SCH. Affiliate is restricted to using Hotel Data solely for the purpose of advertising Accommodation Transactions as defined in Section 1.1. No other use of such Hotel Data shall be made by Affiliate in the absence of specific prior written approval by SCH. Affiliate acknowledges that the Hotel Data is owned exclusively by SCH and upon termination of the agreement, Affiliate shall promptly remove and destroy all Hotel Data from all Affiliate Sites. Affiliate shall promptly provide an affidavit certifying destruction of all Hotel Data upon request by SCH.



4. The offering or distribution of unpublished rates, or any other Hotel Data or information, to any other third party is expressly forbidden, unless Affiliate receives prior written approval from SCH.



5. In no event shall Affiliate make or extend any representation or warranty on SCH's behalf with respect to SCH, an SCH Site or the services available therein.



6. Affiliate warrants and represents to SCH that Affiliate’s participation in the Program and/or Affiliate’s related actions or activities are not unsuitable, offensive, inappropriate or unlawful.



7. Affiliate warrants and represents to SCH that Affiliate's Site: (i) is in compliance with all applicable laws and regulations; (ii) does not contain any material that is fraudulent, defamatory or obscene; and (iii) is suitable in all respects to be Linked to from SCH Sites. Affiliate agrees that Affiliate's Site will not, in any way, copy or resemble the Look and Feel of SCH Sites nor will Affiliate create an impression that Affiliate's Site is SCH Sites or part of the SCH Sites, nor will Affiliate frame any page on an SCH Site. Affiliate agrees that during the term of this Agreement, Affiliate's Site shall not contain any of the Content Restrictions, nor shall it disparage or criticize any SCH Site or SCH in any way. SCH may test Affiliate's Site, and if Affiliate's Site is not in compliance with the terms and conditions of Section 2, SCH, in its sole discretion may immediately and without notice (i) remove Affiliate's Site; and/or (ii) terminate this Agreement.



8. Affiliate shall display the Links on Affiliate's Site. Affiliate agrees that upon SCH’s termination of this Agreement that Affiliate will immediately remove all links to the SCH Site.



9. Affiliate shall not in any manner misrepresent or embellish the relationship between it and SCH, nor may Affiliate express or imply any relationship or affiliation between SCH and Affiliate or any other person or entity except as expressly permitted by this Agreement (including by expressing or implying that the Company or the SCH Site supports, sponsors, endorses or contributes money to any charity or other cause).



10. Affiliate agrees that Affiliate's Site will not, in any way, copy or resemble the Look and Feel of SCH Sites nor will Affiliate create an impression that Affiliate's Site is one of the SCH Sites or part of the SCH Sites, nor will Affiliate frame any page on an SCH Site. Affiliate agrees that during the term of this Agreement, Affiliate's Site shall not contain any of the Content Restrictions, nor shall it disparage or criticize any SCH Site or SCH in any way. SCH may test Affiliate's Site, and if Affiliate's Site is not in compliance with the terms and conditions of this Section 2, Affiliate shall immediately remove or cause the removal of all Hotel Data, Banner Advertisements and SCH Icons from the offending Affiliate Site; and SCH, in immediately terminate this Agreement upon written notice. If Affiliate is not the owner of the offending Affiliate Site, Affiliate shall immediately contact the website owner and require the removal of all Hotel Data, Banner Advertisements and SCH Icons from the offending Affiliate Site.



11. Affiliate agrees that its domain name does not and will not at any time contain the SCH trademarks or tradenames, including but not limited to, Holiday Inn, InterContinental, or any variation of those names, and that Affiliate will not purchase any domain name or other right or otherwise contract with a third party to exploit those names, for the purpose of causing its site to appear as a search result or for any other reason. Violation of this provision will result in the immediate termination of this Agreement.



12. It is entirely Affiliate’s responsibility to follow all applicable copyright and other laws that pertain to the Affiliate Site. Affiliate must have express permission to use any person's copyrighted material, whether it is a writing, an image, or any other copyrightable work. SCH will not be responsible if Affiliate use a third party’s copyrighted material violates the law.



13. Customers who book and purchase travel from Affiliate web site through the SCH Affiliate Program will be considered customers of the ACH. Affiliate agrees that all of our rules, policies, and operating procedures concerning customer reservations, customer service, and bookings will apply to those customers. SCH may, in our sole discretion, change our policies and operating procedures at any time and from time to time.



14. Affiliate shall not create, publish, distribute, or permit any written, electronically transmitted or other form of publicity material that makes reference to SCH or SCH Hotels without first submitting the material to SCH and receiving written consent. SCH agrees that its consent will not be unreasonably withheld. If Affiliate fails to comply with this requirement, SCH may terminate this Agreement upon notice to Affiliate.

3 SCH Obligations:

1. SCH shall provide Affiliate with one or more SCH Icons, or any substitute thereof that SCH, in its sole discretion, may provide to Affiliate from time to time during the term of this Agreement for use on Affiliate's Site. Additionally, SCH shall provide Affiliate with SCH Icon Linking Guidelines, or such other replacement guidelines as SCH may provide to Affiliate in writing from time-to-time during the term of this Agreement.



2. SCH shall assign Affiliate a unique tracking number/code for the purposes of tracking and processing commission payment of room sales.



3. SCH shall provide support and fulfillment services to Users in accordance with its then-current standard terms and conditions and standard service policies and procedures applying generally to users of an SCH Site. Affiliate acknowledges that SCH reserves the right to refuse to provide fulfillment services to a User in SCH's sole discretion for a variety of reasons, including but not limited to: (a) purchase rejection by applicable credit card company; (b) inability to authenticate credit card; (c) inability to authenticate card holder; and (d) User's purchase history with SCH and/or an SCH affiliates.



4. SCH shall make available to Affiliate monthly reports that set forth, at a minimum, the number of Users to SCH Sites from Affiliate's Site, and the number of Accommodation Transactions completed by Users Linking directly to SCH Sites from Affiliate's Site during the applicable month.



5. The parties acknowledge that a third party reporting agent may assist SCH in fulfilling its tracking and reporting requirements hereunder, and that SCH will disclose Affiliate’s Confidential Information to such agent.



6. SCH will remit all payments owed to Affiliate for Accommodation Transactions to the address provided in the Program Application submitted in accordance with Section 2. Payments are administered through the InterContinental Hotels Group North America office in Atlanta, GA, USA.

4 Term/Termination

1. Term. The term of the Agreement shall commence as of the Effective Date and shall continue for twelve (12) months thereafter (the "Term"). The Agreement shall automatically renew for an additional term of one year upon the anniversary of the Effective Date each year following the Effective Date unless and until: (a) terminated in accordance with section 4.2, below, or (b) notice of termination provided by Affiliate no less than sixty (60) days prior to any anniversary of the Effective Date.



2. Termination. SCH may terminate this Agreement: (a) without cause, upon 7 days prior written notice to Affiliate; and (b) immediately upon written notice for an Affiliate’s breach of this Agreement or breach of the Publisher Service Agreement. Upon such termination, Affiliate shall remove all Hotel Data, SCH Icons and Banner Advertisements from all Affiliate Sites.
• 1. Upon sending an e-mail notification to the last Affiliate e-mail address provided to SCH, SCH may immediately terminate this Agreement, in whole or in part, if Affiliate breaches this Agreement. In addition, SCH may immediately disable or deactivate Affiliate’s account, may withhold payment of associated commissions pending resolution of any claim of breach of this Agreement, and may pursue any other rights and remedies that SCH may have at law or in equity
• 2. Affiliate is only eligible to earn commissions on consummated sales of any SCH Hotel room at a Commissionable Rate directed to SCH Sites through the Link, occurring during the term of this Agreement, and commissions earned through the date of termination will remain payable only if Affiliate remains in compliance with all of the terms of this Agreement or the Publisher Service Agreement. In addition, SCH may invoice Affiliate for commissions that were paid to Affiliate prior to termination if those commissions are found, in SCH’s sole determination, to be associated with actions or activities of Affiliate that are in breach of the terms of this Agreement. SCH may withhold Affiliate’s final payment for a reasonable time to ensure that the correct amount is paid.



3. Survival. Any prior termination of this Agreement notwithstanding, obligations of payment arising hereunder shall survive so long as any such amounts remain due.

5 Trademarks/Tradenames/Fees and Expenses

1. Trademarks/Tradenames. SCH hereby grants Affiliate a non-exclusive license to use SCH's tradename, logos and other trademarks (“SCH Marks”), but only and solely in accordance with SCH's Trademark Usage Guidelines for Affiliates (located at www.affiliates.ichotelsgroup.com/trademarks), solely on the Affiliate’s Site and in promotional materials approved by SCH relating to Affiliate’s Site. SCH shall have the right to approve in writing any other use of the SCH Marks prior to such use, and no other use of such SCH Marks shall be made by Affiliate in the absence of such specific written approval. SCH may elect in its sole discretion at any time to modify, withdraw, or otherwise adjust SCH's Trademark Usage Guidelines for Affiliates, and all such adjustments shall be effective upon notice to Affiliate. Any failure of Affiliate to strictly comply with SCH's Trademark Usage Guidelines for Affiliates at any time shall be an event of default hereunder and Affiliate shall immediately cease and desist from any non-compliant use of such SCH's Trademark Usage Guidelines for Affiliates upon any request from SCH.



2. Fees and Expenses. Except as specifically provided in this Agreement, each party shall be responsible for its own costs and expenses in connection with the performance of its obligations hereunder, including but not limited to costs and expenses of technical integration and support.

6 Advertising/Marketing

1. Internet Keyword Marketing. Except as otherwise specifically provided in this Agreement, Affiliate shall not purchase placement rights for any of the SCH Marks or use any of the SCH Marks, including but not limited to internet and web advertising, without prior express written consent of SCH.



2. Meta and Title Tags. Affiliate shall not embed, use, or make any combination employing any SCH Marks in or with any meta or title tag.



3. Brand Loyal Marketing. Affiliate shall not target, solicit, or otherwise exploit any data derived from this Agreement, or otherwise seek business from or offer business to SCH-brand loyal Users (i.e., Users expressing a preference for an SCH brand).



4. Predatory Advertising. Affiliate shall not use any Predatory Advertising Methods designed to generate traffic from sites related to SCH Hotels or for which Affiliate has have no contractual rights for the online promotion of Affiliate's products or services. Affiliate shall prohibit all websites within its control from utilizing Predatory Advertising Methods on sites related to SCH Hotels.

7 Representations and Warranties

1. By Affiliate. Affiliate represents and warrants that it has the right, power and authority to enter into this Agreement and to perform all of its obligations hereunder. In addition, Affiliate shall make no representation regarding any relationship of any third party reporting agent with SCH or Affiliate; in the event of any violation by Affiliate of this provision the third party reporting agent shall have the right to terminate Affiliate's access to the third party reporting services otherwise provided pursuant to 3.5, above.



2. By SCH. SCH represents and warrants that it has the right, power and authority to enter into this Agreement and to perform all of its obligations hereunder.

8 Exclusion of Certain Warranties and Liabilities

DURING THE TERM, AFFILIATE SHALL USE REASONABLE EFFORTS TO MAINTAIN THE AVAILABILITY OF THE SCH SITES BUT IS NOT RESPONSIBLE OR LIABLE FOR ANY INTERRUPTIONS OR DELAYS IN THE OPERATION OF THE SCH SITES.
EACH PARTY DISCLAIMS ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND UNINTERRUPTED SERVICE.
SCH WILL NOT BE LIABLE TO AFFILIATE UNDER ANY CIRCUMSTANCES WITH RESPECT TO ANY SUBJECT MATTER OF THIS AGREEMENT UNDER ANY CONTRACT, NEGLIGENCE, TORT, STRICT LIABILITY OR OTHER LEGAL OR EQUITABLE THEORY FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL OR EXEMPLARY DAMAGES (INCLUDING, WITHOUT LIMITATION, LOSS OF REVENUE OR GOODWILL OR ANTICIPATED PROFITS OR LOST BUSINESS), EVEN IF SCH HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
FURTHER, NOTWITHSTANDING ANYTHING TO THE CONTRARY CONTAINED IN THIS AGREEMENT, IN NO EVENT WILL THE SCH'S CUMULATIVE LIABILITY TO AFFILIATE ARISING OUT OF OR RELATED TO THIS AGREEMENT, WHETHER BASED IN CONTRACT, NEGLIGENCE, STRICT LIABILITY, TORT OR OTHER LEGAL OR EQUITABLE THEORY, EXCEED THE TOTAL COMMISSION FEES ACTUALLY PAID TO AFFILIATE UNDER THIS AGREEMENT.
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9 Indemnification

Affiliate shall be liable for and hereby agrees fully to defend, release, discharge, indemnify and hold harmless SCH, SCH Hotels, corporate affiliates (other than Affiliate), subsidiaries or parent corporations of each, and the directors, officers, employees and agents of each (each, an "SCH Indemnified Party"), from and against any and all losses which may be suffered by, accrued against, charged to or recoverable from a SCH Indemnified Party in any manner arising out of, connected with, or based on any claim (i) that the use of any material provided by Affiliate infringes on any copyright, patent, trademark, trade secret or any other intellectual property or other right of any third party, (ii) resulting from Affiliate’s breach of this Agreement, or (iii) related to the Affiliate Site, including, without limitation, content therein not attributable to SCH. Affiliate will pay any and all costs, damages, and expenses, including, but not limited to, reasonable attorneys' fees and costs awarded against or otherwise incurred by an SCH Indemnified Party in connection with or arising from any such claim, suit, action, or proceeding.

10 Confidential Information

1. Confidential Information. A party's "Confidential Information" is defined as any written confidential or written proprietary information of a party which is so identified to the receiving party. Each party shall hold the other party's Confidential Information in confidence and shall not disclose such Confidential Information to third parties nor use the other party's Confidential Information for any purpose, other than as required to perform under this Agreement, without the prior written consent of the other party. Affiliate hereby consents to SCH disclosing Affiliate's Confidential Information to any third party reporting agent or other entity with responsibility for administering or reporting on the affiliate program for SCH. Each party will only disclose Confidential Information of the other party to such of their employees, attorneys and consultants as may need access to such Confidential Information to perform hereunder. Such restrictions shall not apply to otherwise Confidential Information (i) that is already known by the recipient, (ii) that becomes, through no act or fault of the recipient, publicly known, (iii) that is received by recipient from a third party without a restriction on disclosure or use, or (iv) that is independently developed by recipient without reference to the Confidential Information. Upon the expiration or termination of this Agreement, each party shall deliver to the other party, or destroy, all of such other party's Confidential Information that such party may have in its possession or control. In the event that the recipient becomes legally compelled to disclose any Confidential Information by any governmental body or court, the recipient will provide the disclosing party with prompt notice so that the disclosing party may seek a protective order or other appropriate remedy and/or waive compliance (in writing) with the provisions hereof. In the event that such protective order or other remedy is not obtained, or the disclosing party waives (in writing) compliance with the provisions hereof, recipient will furnish only that portion of such Confidential Information which is legally required and will exercise its reasonable business efforts to obtain appropriate assurance that confidential treatment will be accorded such Confidential Information.



2. User Information; Collection.

• Collection of User Information. The parties acknowledge that, in the process of conducting business on, and otherwise operating Affiliate's Site and SCH Sites, they will gather personally identifiable information regarding Users ("User Information").



• Ownership and Use of User Information.
• (a) Reservation, booking, or sale of an SCH Hotel room by Affiliate or SCH through any SCH Site. Each party will continue to own all User Information independently collected by it through its own respective web site. On the Affiliate's Site homepage and on those sections of Affiliate's Site where the User is requested to provide personally identifiable information, in connection with the sale of an SCH Hotel room, including without limitation, financial information, there shall be a link to SCH's privacy policy and there shall be posted a statement that the privacy policy of SCH shall apply to the Affiliate's Site and any and all use of User Information collected thereon. Each party acknowledges that all User Information being collected in connection with the sale of an SCH Hotel room through the Affiliate's Site is being collected on behalf of and for the benefit of SCH. Each party shall ensure that all User Information in its possession is maintained, accessed and transmitted in a secure environment.
• (b) In the event that either party provides its own User Information to the other party, the receiving party agrees that such User Information shall be considered Confidential. In addition, except in each case to the extent such User Information is aggregated and stripped of any personally identifying information, neither party shall (a) use the User Information provided to it by the other party for any internal business purpose or (b) publish, disclose, disseminate or provide any such User Information to any third party.
• (c) Notwithstanding anything in this Agreement to the contrary, either party may provide the personal User Information of any User who orders a product or service through such party to the particular vendor, publisher or supplier of such product or service and to any third party intermediary who requires such personal User Information to process the transaction underlying such order (or to provide fraud analysis, billing, delivery or storage services related to such transaction).

11 Miscellaneous

1. Force Majeure. Neither party shall be deemed in default or otherwise liable hereunder due to its inability to perform its obligations by reason of any fire, earthquake, flood, epidemic, accident, explosion, casualty, strike, lockout, labor controversy, riot, civil disturbance, act of public enemy, embargo, war, act of God, or any municipal, county, state or national ordinance or law, or any executive, administrative or judicial order (which order is not the result of any act or omission which would constitute a default hereunder), or any failure or delay of any transportation, power, or communications system or any other or similar cause beyond that party's control.



2. Governing Law. This Agreement and all matters or issues related thereto shall be governed by the laws of the State of Georgia, USA, without regard to its choice of law rules. The parties hereby consent to the exclusive jurisdiction of the courts of the State of Georgia and the federal courts located therein with regard to any suit, action or proceeding related to this Agreement.



3. Assignment. Affiliate shall not sell, assign, mortgage or otherwise transfer any of its rights or obligations under this Agreement without the consent of SCH.



4. Relationship of Parties. Neither this Agreement nor the cooperation of the parties contemplated hereunder the Agreement shall be deemed or construed to create any partnership, joint venture, employment, agency, fiduciary or other similar relationship between the parties.



5. No Third-Party Beneficiaries. Other than with respect to hotels owned or licensed by SCH and guests of hotels owned or licensed by SCH, this Agreement is not intended to and shall not be construed to provide any rights, remedies or benefits to or for any person or entity not a party to this Agreement, including, but not limited to, any User.



6. Public Communications. Affiliate shall not make or issue any public statement or announcement regarding the fact or the content of this Agreement, except, as SCH shall agree in writing to such statement or announcement prior to its issuance. Affiliate agrees that, except as may be required by applicable law or regulation, it shall not use in advertising, publicity or otherwise, any information concerning this Agreement, the patents, trademarks, service marks, trade names or company names of SCH its subsidiaries or affiliates, or disclose the terms and conditions of this Agreement without prior written consent of SCH. Company acquires no rights in any intellectual property, including without limitation, any trademarks, service marks, patents or copyrights of SCH, its subsidiaries or affiliates. All usage shall inure to the benefit of SCH.



7. Entire Agreement. This Agreement, including any documents referenced herein, contains the entire agreement and understanding between the parties with regard to the subject matter hereof, and supersedes all prior and contemporaneous oral or written agreements and representations.



8. Modification. SCH may modify any of the terms and conditions contained in this Agreement, or any documents referenced herein, at any time in its sole discretion with 7 days prior written notice. IF ANY MODIFICATION IS UNACCEPTABLE TO AFFILIATE, AFFILIATE'S ONLY RECOURSE IS TO TERMINATE THIS AGREEMENT AND ITS PARTICIPATION. Affiliate's continued participation in the Program following notice of a modification will constitute binding acceptance of the modification.